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Peec, one of Berlin’s rising startups, more than doubled annualized revenue in months to $10M, sources say

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One of Berlin’s rising-star, early stage startups, Peec AI, just crossed $10 million in annualized revenue, according to internal dashboard data seen and verified by TechCrunch.

Peec AI raised its $21 million Series A six months ago. While CEO Marius Meiners wouldn’t disclose its valuation to me at that time (only revealing that it was above $100 million), he did say the startup had grown its revenue to more than $4 million in the 10 months since its launch.

So, it has more than doubled its revenue trajectory, and at a faster pace.

Peec helps brands track and improve their visibility in AI searches. While based in Berlin, it recently opened an office in New York. 

It’s also serving as proof of one of the key market shifts happening in Europe’s tech scene. 

“Founders these days track revenue much more closely,” Antler partner Christoph Klink was telling me just a couple of days ago. Sitting in a hotel lobby bar during an event-laden week for the tech ecosystem, the Berlin-based VC had offhand mentioned Peec AI as one of the most successful companies in his portfolio, alongside Lovable and others. 

My next question was how he defined success, which led to a discussion of recent market cycles. Compared to six years ago, he said, the big change is that success is now defined by growth, not valuation.

Having learned lessons from 2021’s frothiness and subsequent painful return to reality, investors now know that revenue can’t be an afterthought. The corollary is that it isn’t something you can just check on every couple of weeks, Klink told me. 

Startups now tend to keep running dashboards on revenue progress, sometimes — as is the case at Peec — visible to all employees.

For some founders, this has required some adjusting; but others were born just for this new cycle.

Peec AI’s product takes the same approach as SEO dashboards, except it helps brands track generative engine optimization (GEO) — visualizing whether they show up when users type a certain set of prompts into ChatGPT and the like. 

But as Meiners then told me, he is also a former esports athlete who once ranked among the top 100 League of Legends players. This explains why he would share a revenue tracker with his whole company: his background gave him a unique take on what makes a winning team.

Talent is the first ingredient, and Peec AI took an innovative approach to hiring in Berlin’s competitive market. 

Like many startups in the Bay Area, but very few in Europe, it invested in billboards to pitch itself not only to prospective clients, but also to applicants. In our conversation, Klink had recalled with a smile that these billboards were more often than not strategically placed in front of other tech companies across the city.

What those billboards say may differ, but they are part of a narrative that attempts to position Peec AI as a company worth jumping ship for. According to Klink, this signaling is particularly important in the current AI cycle, where companies and investors are piggybacking on trends that are only just emerging — such as AI search.

This bet on undercurrents applies to many startups Klink has invested in, which is why he understands why portfolio companies like Peec AI — and Lovable — not only closely track ARR, but also sometimes publicly disclose revenue milestones despite having absolutely no obligation to do so. 

“That’s a way to show it’s working,” Klink said. “It also shows a focus on growth that sets the culture.”

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Ex-NPA MD, Dabo dumps APC

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A former Managing Director of the Nigerian Ports Authority, Aminu Dabo, has dumped the All Progressives Congress, APC.

Dabo, who was chairman of the APC caucus in Dambatta Local Government Area of Kano State, resigned from the party in a letter dated October 7, 2026.

The letter was addressed to the chairman of Dambatta Gabas Ward.

He said he took the decision after careful consideration of personal reasons and his future plans.

According to him, he has already submitted the resignation letter to the appropriate party officials in Dambatta for further action.

Dabo thanked the leadership of the APC for giving him the opportunity to serve and for the confidence reposed in him.

“I remain grateful for the cordial relationship I enjoyed and appreciative of the experience gained during my time of service,” he said.

Recall that Dabo was a governorship aspirant in Kano State and previously served as the Commissioner for Land in the state.

Ex-NPA MD, Dabo dumps APC

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Miners Association Seeks Support To Unlock $3bn Gemstone Export Potential  

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By Martha Agas
The Gemstone Miners and Marketers Association of Nigeria (GMAN) has urged the Federal Government to simplify export procedures, tackle smuggling and promote local processing to unlock Nigeria’s $3 billion gemstone export potential.

GMAN President, Adeniran Ajibade, made the call in an interview with the News Agency of Nigeria (NAN) on Wednesday in Abuja.

He spoke on the sidelines of the 11th Nigeria Mining Week, where stakeholders examined strategies for developing Nigeria’s gemstone value chains.

Ajibade said Nigeria possessed diverse, high-quality gemstones distributed across the country, with production largely dominated by artisanal and small-scale miners.

He said the sector could generate about $3 billion in trade, boost foreign exchange earnings and create employment opportunities for young Nigerians.

Ajibade noted that GMAN conducted a baseline study covering gemstone resources in northern and southern Nigeria, which confirmed their widespread distribution.

“It generates hard currency, so it will boost our foreign exchange earnings, and, of course, much of it may not be reflected because there is some very high level of smuggling,” he said.

Ajibade said Nigerian gemstones had gained recognition in international markets, including Tucson, Bangkok, Hong Kong, Israel and India, despite limited mechanisation and value addition.

He, however, said widespread smuggling made it difficult to determine the sector’s actual contribution to the economy.

The GMAN president called for government support for feasibility studies, local processing and branding to improve the quality, value and international competitiveness of Nigerian gemstones.

“Once we add value to it and we do the branding, definitely we can achieve great results for the nation,” he said.

Ajibade said the association was ready to collaborate with government and private investors to develop the sector and attract international gemstone and jewellery brands.

He said GMAN was collaborating with the Thailand Gem and Jewelry Traders Association and stakeholders from Brazil, India and Sri Lanka to exchange knowledge and expand market access.

He urged the government to involve industry operators in formulating export regulations, noting that miners and dealers understood the practical challenges facing the sector.

Ajibade said legitimate international buyers should be able to purchase Nigerian gemstones, repatriate their funds and export the stones through simple, transparent and efficient procedures.

He also called for the full activation of the International Gemstone Centre built by the Federal Government in Ibadan to serve as a hub for miners, dealers, investors and buyers.

Similarly, Prof. Akinade Olatunji, immediate past President of the Nigerian Mining and Geosciences Society, advocated local processing to increase the economic benefits Nigeria derived from its gemstone resources.

Olatunji, a professor of Applied Geochemistry, said Nigeria had historically produced some of the world’s finest gemstones, particularly in Plateau and Nasarawa states.

He decried inadequate industry records, which he said had limited knowledge of the sector’s actual contribution to the national economy.

“Unfortunately, we don’t keep records. Now, if you look at the places where they have mined in this country, either in Oyo, Nasarawa, Plateau, or Kaduna states, we produced some of the best,” he said.

Olatunji urged Nigeria to strengthen domestic processing capacity instead of exporting rough gemstones to countries such as Thailand for cutting and polishing.

He said developing the local value chain would retain more economic benefits within Nigeria while creating employment opportunities for young people.

The professor also urged geology and mining engineering graduates to acquire practical field experience and pursue careers in the sector to support its sustainable development.

NAN reports that stakeholders made the recommendations during a panel session titled “Developing Nigeria’s Gemstone Value Chains” at the mining week.

They called for increased local processing, skills development and effective branding to strengthen the industry and create more jobs for Nigerians. (NAN)

Edited by Kamal Tayo Oropo

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