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THE KING RETURNS: Saheeto Signature Unveils Grand Abuja Relaunch With Global Ambitions
After conquering Nigeria’s hospitality and catering landscape and taking its signature services to clients across America, Europe, and other international destinations, Saheeto Signature is making a bold statement in the nation’s capital with a landmark relaunch in the heart of Wuse.
For many in the hospitality industry, the return signals more than the opening of a new location—it marks the arrival of a premium global brand founded by one of Nigeria’s most recognized hospitality entrepreneurs, Prince Saheed Kekere-Ekun, famously known as “The King of Small Chops.”
The new Saheeto Signature destination is set to redefine luxury hospitality, premium catering, executive events, and bespoke lifestyle experiences in Abuja, bringing international standards and world-class service to one of Africa’s fastest-growing capital cities.
Speaking ahead of the official unveiling, Prince Saheed Kekere-Ekun said the project represents years of growth, innovation, and a commitment to showcasing Nigerian excellence on the global stage.
“People know me as the King of Small Chops, but what we have built over the years has become much bigger than small chops. Saheeto Signature is about creating unforgettable experiences, whether in Abuja, Lagos, London, Atlanta, Houston, or anywhere our clients need us.”
The entrepreneur explained that the Wuse relaunch reflects the evolution of the brand from a successful catering business into a full-scale hospitality and lifestyle company serving elite clients, corporations, governments, and private celebrations across continents.
“Abuja deserves the very best. This city is home to diplomats, global business leaders, policymakers, and discerning residents who appreciate quality and excellence. We wanted to create a destination that reflects those standards while proudly celebrating our Nigerian roots.”
According to Kekere-Ekun, the new facility will offer an elevated customer experience featuring luxury catering services, premium event solutions, gourmet cuisine, corporate hospitality packages, private dining experiences, and exclusive lifestyle offerings tailored to the needs of modern clients.
“Every detail has been intentionally designed. Our goal is simple—to deliver world-class hospitality with consistency, creativity, and excellence. When people walk into Saheeto Signature, we want them to feel the difference immediately.”
Having successfully delivered services at high-profile events both within and outside Nigeria, the founder believes the brand is entering its most exciting chapter yet.
“We’ve served clients across borders and built relationships in different parts of the world. The experience gained internationally has helped shape what we’re bringing to Abuja today. This is a global brand with Nigerian DNA.”
Industry stakeholders have already described the relaunch as one of the most anticipated hospitality developments in the Federal Capital Territory, with expectations that the Wuse location will become a preferred destination for premium events and luxury experiences.
As anticipation continues to build, one message is resonating across Abuja’s hospitality and business communities:
The King of Small Chops is back.
Bigger than ever. More global than ever. And ready to introduce Abuja to the full Saheeto Signature experience.
Avonda Richard, an ardent supporter of the Nigerian Premier Football League (NPFL) based in Ogba, Lagos State, has called for the introduction of Video Assistant Referee (VAR) technology in the domestic league, insisting that Nigeria must embrace modern football technology to improve officiating and strengthen the credibility of its football competitions.
Speaking during Sports247’s Let’s The Fans Talk programme, Richard expressed concerns over the standard of refereeing in Nigerian football, acknowledging the efforts of match officials while pointing out the challenges affecting their performance, particularly inadequate training and facilities.
“To be honest, the Nigerian officiating sometimes is really, really poor. But I must also give it to them; they are trying their best,” Richard said.
He argued that some referees lack the necessary professional training and access to adequate facilities to prepare them for the demands of the game, stressing that officiating should be treated as a serious profession that requires proper development and continuous education.
Richard maintained that introducing VAR into the NPFL would help reduce officiating errors and bring Nigerian football closer to the standards of other competitive leagues.
“VAR is not a luxury because technology is taking over. So VAR is something that Nigeria needs to introduce in the Nigerian Premier League,” he stated.
Beyond the introduction of technology, Richard also called for improved television coverage of the domestic league, noting that Nigerian football deserves greater visibility and should be accessible to supporters in the same way they follow major European competitions.
“We should be having a Nigerian professional league that people can watch, just like when we watch Premier League, Italy and Germany on the screen,” he added.
He believes that increased broadcast coverage would attract more attention to the NPFL, create greater awareness among football supporters and encourage accountability within the league.
Richard’s comments highlight the growing conversation around the need for improved refereeing standards, investment in modern technology and greater visibility for Nigerian football as the NPFL continues to seek stronger recognition within African football.
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