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Image AI models now drive app growth, beating chatbot upgrades

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Image model releases are driving growth for AI mobile apps, generating 6.5x more downloads than traditional model updates, according to a new report from app intelligence provider Appfigures.

This marks a shift from earlier days, when the release of new models powering the conversational experiences drove more demand, alongside the new features like a voice chat interface.

For instance, ChatGPT and Gemini each added tens of millions of new downloads after releasing their respective image models, Appfigures found.

For Google’s Gemini, the release of its image model Nano Banana drove an additional 22+ million downloads in the 28 days following the introduction of the Gemini 2.5 Flash image model last August. This launch lifted the app’s downloads by more than 4x over that period, the data showed.

Image Credits:Appfigures

Meanwhile, ChatGPT added more than 12 million incremental installs in the 28 days after the introduction of its GPT-4o image model in March of last year. That’s roughly 4.5x more downloads than it saw for its GPT-4o, GPT-4.5, and GPT-5 model releases, Appfigures pointed out.

Other model releases followed similar trends, though on a smaller scale. Meta AI’s introduction of its AI video feed Vibes added an estimated 2.6 million incremental downloads in the 28 days after its September 2025 release. (Yes, technically, this is a video model, but it’s ultimately about visual content, not just text.)

Image Credits:Appfigures

Still, the report cautioned, additional downloads don’t always translate into increased mobile revenue.

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Instead, new image model releases give people a reason to install the app and try out its improved image-generation capabilities. That doesn’t mean they’ll necessarily convert to paying subscribers. For example, Appfigures noted that Nano Banana drove only $181,000 in estimated gross consumer spending during the 28-day window following its release, even though it produced a larger spike in downloads than ChatGPT’s 4o image model release.

Meta AI’s launch of Vibes also led to additional downloads, but no meaningful revenue.

Among the three, only ChatGPT turned the increased attention into actual dollars.

OpenAI’s 4o image-generation model led to an estimated $70 million in gross consumer spending over the 28 days after its launch, compared with its prior baseline, Appfigures said.

Image Credits:Appfigures

The company also looked at DeepSeek in its analysis, but it didn’t fit the pattern.

While DeepSeek R1 drove 28 million downloads after its January 2025 release, it wasn’t a typical model comparison event. This was DeepSeek’s breakout moment, when it went from being relatively unknown to an overnight sensation as the tech industry learned about the techniques it used to train its AI models at a fraction of the cost of its competitors. This case highlights how curiosity can drive downloads — though in this instance, the interest wasn’t tied to an image model.

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2027: We won't endorse any politician, political party – Yoruba Imams, Alfas

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The League of Imams and Alfas in Yorubaland has declared that it would not endorse any politician or political party ahead of the 2027 general elections.

Chairman, Board of Trustees of the League, Sheikh Muhammad Habibullah Adam Abdullahi El-Ilory, made this declaration at the opening of a three-day conference organised by the League for Imams, Alfas, political office holders and traditional rulers.

The event, which took place in Ibadan on Saturday, was attended by Governor Seyi Makinde, President of the League, Sheikh Jamiu Kewulere, Chief Imam of Ibadanland, Sheikh Abdulganiy Abubakar, Alfa Agba of Ibadanland, Sheikh Abdulbari Adetunji, Grand Mufti of Yorubaland, Sheikh AbdulRasaq AbdulAzeez Ishola, Secretary General of the League, Sheikh Mustapha Oseni Adewale Hamzat and Chairman, Oyo State Pilgrim Welfare Board (Muslim Wing) Sheikh Hashim Atere and Professor Kamil Olosho.

Others are Aare Musulumi of Yorubaland, Alhaji Daud Akinola, Peoples Democratic Party, PDP, gubernatorial candidate in Oyo State, Alhaji Hazeem Gbolarumi, Soun of Ogbomosoland, Oba Afolabi Olaoye, Onigbeti of Igbeti, Oba Bashir Abioye, Professor Amidu Sanni, Professor Adam Surajudeen and Iyalode Adini of Yorubaland, Alhaja Sedeekat Aderibigbe, alongside other notable Islamic clerics, scholars and Muslims from Oyo, Osun, Ogun, Ekiti, Lagos and Ondo states.

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Abdullahi El-Ilory while speaking on behalf of the League, explained that the group cannot declare support or announce any politician or political party as its choice for the forthcoming general elections.

He explained that the only thing the League can do and is still doing is to pray to God to give Nigerians credible leaders that will make life more meaningful for the citizens.

Abdullahi El-Ilory said, "We are religious leaders, we are not politicians, but we are the fathers of politicians. We will not declare support for any political party or politicians.

"We the league of Imams and Alfas in Yorubaland cannot declare support or announce our support for any politician or political party. We can only pray to God for Him to give us credible leaders."

Makinde, while addressing the gathering, urged Nigerians to see themselves as one.

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He advised Muslim clerics not to allow people to use religion to cause confusion in the forthcoming general elections.

Kewulere, in his contribution, noted that the focus of clerics should be to guide the people and preach the religion of Islam.

He said, "We are not politicians. An Imam is not supposed to be involved in politics. Our focus should be to guide people and preach the religion of Islam in line with the Islamic principles."

Ishola, on his part, explained that the programme was organised in order to ensure unity and cooperation among Muslims in Yorubaland before, during and after the general elections.

2027: We won’t endorse any politician, political party – Yoruba Imams, Alfas

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Diphtheria: MSF warns of treatment shortages as Nigeria records over 1,100 deaths

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Médecins Sans Frontières (MSF) has warned that shortages of a lifesaving medicine are forcing medical teams to ration treatment for diphtheria patients in northern Nigeria, where more than 28,000 confirmed infections and 1,100 deaths have been reported this year.

The warning comes as figures attributed to the Nigeria Centre for Disease Control and Prevention (NCDC) show that the outbreak continues to spread, particularly among children who are unvaccinated or have not received all their recommended vaccine doses.

In a statement issued on Friday, MSF said supplies of diphtheria antitoxin (DAT), which neutralises the toxin responsible for potentially fatal complications, were dangerously low.

The organisation called on federal and state authorities, donors and international partners to urgently secure additional medicines and vaccines, ensure their timely clearance at ports and improve distribution to affected communities.

Treatment shortage threatens patients

MSF’s Medical Coordinator in Nigeria, David Kizito, warned that the shortage could compromise the treatment of severely ill patients.

“Our stocks are dangerously low, and we risk being unable to treat children and save lives as the outbreak continues,” he said.

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MSF photograph of a healthcare worker examining a diphtheria patient at the Infectious Disease Hospital in Amanawa, Sokoto, on 8 October 2026
MSF photograph of a healthcare worker examining a diphtheria patient at the Infectious Disease Hospital in Amanawa, Sokoto, on 8 October 2026

Diphtheria is a vaccine-preventable bacterial infection that can cause fever, sore throat and a thick membrane in the throat, sometimes obstructing breathing. Severe infections can damage the heart, nerves and kidneys.

According to the World Health Organisation (WHO), diphtheria antitoxin neutralises toxins circulating in the bloodstream, while antibiotics help eliminate the bacteria and reduce transmission.

Early administration of antitoxin is particularly important because it cannot reverse damage once the toxin has entered body cells.

MSF said limited global production and inconsistent availability had left treatment facilities struggling to obtain adequate supplies.

However, the organisation did not specify which facilities had exhausted their stocks, how many patients had been unable to obtain treatment or whether any deaths were directly attributable to the shortages.

Nigeria records 1,126 deaths

The warning comes amid a prolonged outbreak that began in late 2022.

PREMIUM TIMES reports that a situation report issued on 11 November by the International Federation of Red Cross and Red Crescent Societies (IFRC) and the Nigerian Red Cross Society, citing NCDC data, indicates that Nigeria recorded 37,529 suspected diphtheria cases, 28,151 confirmed infections and 1,126 deaths in 2026 as of 7 November.

The report said the outbreak had affected 26 states and the Federal Capital Territory, covering 361 local government areas.

Kano accounted for 12,008 confirmed cases, approximately 43 per cent of the national total.

The figures are substantially higher than those in MSF’s latest statement, which relied on NCDC statistics from 9 August, when 406 deaths had been reported for 2026.

The difference reflects reporting from separate periods and may include subsequent updates to surveillance records.

Katsina: 70 severe cases in 18 days

In Katsina State, MSF reported managing 86 diphtheria cases between 26 October and 12 November, including 70 classified as severe and 16 as non-severe.

Severe infections accounted for approximately 81 per cent of the patients managed by its teams during the period, although the figures do not represent the severity of all diphtheria infections recorded across the state.

MSF said its teams also reached 1,315 contacts through surveillance and contact-tracing activities. Of these, 1,301 received vaccinations, while 1,311 were given preventive antibiotics.

The organisation did not provide the locations of the cases or a breakdown of recoveries and deaths.

The development follows earlier concerns about the capacity of health facilities to manage the outbreak.

On 31 August, PREMIUM TIMES reported that the Federal Teaching Hospital (FTH), Katsina, was struggling with an influx of suspected and confirmed diphtheria patients, leaving its children’s ward under considerable pressure.

The hospital attributed the overcrowding partly to referrals from other facilities across the state.

In response, the federal government announced an emergency multi-agency task force to strengthen surveillance, immunisation and access to treatment in Katsina and Kano.

The intervention included plans to supply additional antitoxin, antibiotics, medical personnel and protective equipment to FTH Katsina.

Authorities also announced plans to establish treatment annexes across Katsina’s three senatorial districts — Katsina, Daura and Funtua — to reduce pressure on the referral hospital.

MSF’s latest statement did not indicate whether those facilities had become operational or how much additional antitoxin had been delivered since the intervention was announced.

Zamfara vaccine shortage

In neighbouring Zamfara State, MSF said its supported facilities in Gusau recorded more than 671 diphtheria admissions over approximately one month beginning on 6 October.

Most patients were children, while four out of every five had not been vaccinated.

The organisation also reported a substantial shortfall in vaccine supplies for an emergency immunisation campaign.

Of the 90,000 doses required, only 25,000 had been supplied, representing approximately 28 per cent of the stated requirement.

MSF said it was working with government health authorities to secure the outstanding doses and expand vaccination activities.

The shortfall highlights the continuing difficulties facing efforts to protect children against the disease.

In October, PREMIUM TIMES reported that the Executive Director of the National Primary Health Care Development Agency (NPHCDA), Muyi Aina, said about 93 per cent of children affected by recent diphtheria outbreaks had not received their full recommended vaccine doses.

Mr Aina said some had never been vaccinated, while others had received fewer than the three recommended doses. He identified misinformation and vaccine hesitancy among the challenges affecting immunisation uptake.

MSF’s response

Despite the challenges, MSF said its teams had treated more than 9,000 diphtheria patients through facility-based and community interventions since the beginning of its 2026 response.

In Kano, the organisation supported vaccination campaigns in April and June, administering more than 835,000 doses to children in partnership with the state Ministry of Health.

READ ALSO: Meningitis: Anambra, Ebonyi, Enugu intensify vaccination, urge residents to stay hydrated

It also supported two vaccination rounds in Sokoto between February and April, reaching 49,018 children under 15.

The organisation said it was supporting treatment, surveillance, infection prevention and vaccination efforts in several northern states, alongside government health authorities.

MSF called for increased global production of diphtheria antitoxin and sustained investment in routine childhood immunisation to prevent further outbreaks.

The latest warning also draws renewed attention to the emergency measures announced by the federal government in August, particularly the delivery of antitoxin supplies and the proposed expansion of treatment facilities in Katsina.

The extent to which those interventions have improved access to treatment remains to be established.


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