You’ve seen this comic before: An anthropomorphic dog sits smiling, surrounded by flames, and says, “This is fine.”
It’s become one of the most durable memes of the past decade, and now AI startup Artisan seems to have incorporated it into an ad campaign — an ad for which KC Green, the artist who created the comic, said his art was stolen.
A Bluesky post seems to show an ad in a subway station featuring Green’s art, except the dog says, “[M]y pipeline is on fire,” and an overlaid message urges passersby to “Hire Ava the AI BDR.”
Quoting that post, Green said he’s “been getting more folks telling me about this” and that “it’s not anything [I] agreed to.” Instead, he said the ad has “been stolen like AI steals,” and he told followers to “please vandalize it if and when you see it.”
When TechCrunch sent Artisan an email asking about the ad, the company said, “We have a lot of respect for KC Green and his work, and we’re reaching out to him directly.” In a follow-up email, the company said it had scheduled time to speak with him.
Artisan has courted controversy with its ads before, specifically with billboards urging businesses to “Stop hiring humans” — although founder and CEO Jaspar Carmichael-Jack insisted that the message was about “a category of work,” not “humans at large.”
“This is fine” first appeared in Green’s webcomic “Gunshow” in 2013, and while he hasn’t disavowed the smiling-melting dog entirely (he recently turned the comic into a game), it’s clearly escaped from his control. And of course, Green is far from the only artist to see his meme-able art used in ways he finds objectionable.
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But some artists have still taken action when their art is monetized or used in commercial ways without their permission, for example when cartoonist Matt Furie sued right-wing conspiracy theory site Infowars for using his character Pepe the Frog in a poster. (Furie and Infowars eventually settled.)
Green told TechCrunch via email that he will be “looking into [legal] representation, as I feel I have to.” Still, he said it “takes the wind out of my sails” that he has to take “time out of my life to try my hand at the American court system instead of putting that back into what I am passionate about, which is drawing comics and stories.”
Green added, “These no-thought A.I. losers aren’t untouchable and memes just don’t come out of thin air.”
The Super Eagles showed great form, confidence and praiseworthy fighting spirit despite losing 1-2 to FIFA World Cup-bound Portugal in an explosive friendly match in Leiria on Wednesday night.
Just before kick-off, Chairman of the National Sports Commission, Mallam Shehu Dikko and NFF Executive Committee member Sharif Rabiu Inuwa presented a special framed shirt to midfielder Alexander Iwobi to mark the occasion of his 100th appearance for the Super Eagles.
Cristiano Ronaldo, one of the greatest individuals to have played the game, led the Seleção das Quinas out onto the turf of the Estádio Dr Magalhães Pessoa, but the home team and crowd soon realized that the three-time African champions were not in any mood to simply turn up and be dazzled.
Ronaldo missed with only goalkeeper Maduka Okoye to beat in the 9th minute, but at the other end, Akor Adams also missed as he dragged his shot a little too wide to the left.
In the 23rd minute, Pedro Neto steered Portugal in front as he fired a grounder past Okoye from close range, after a pass by Diogo Dalot as das Quinas broke forward again.
Ten minutes later, Okoye spectacularly saved a fierce shot by Bruno Fernandes, and just a minute after, Ronaldo missed narrowly with a glancing header from Fernandes’ corner.
Nigeria kept probing. The fit-fight Akor contested an aerial ball close to the centre circle and tipped the ball away from two Portuguese defenders, ran to his left to await delivery by Fisayo Dele-Bashiru, and blasted past Diogo Costa for Nigeria’s leveller with 37 minutes gone.
In the second half, Okoye made a double save from João Félix, in the 48th and 49th minutes. Five-time Ballon d’Or winner Ronaldo also continued his search for a goal, but he failed to connect well from a cross in the 50th minute.
On the hour, Coach Éric Chelle made a number of changes, bringing in Abdullahi Bewene, Zaidu Sanusi, Terem Moffi, Raphael Onyedika and Frank Onyeka.
This appeared to rejuvenate Nigeria’s game, and they were once more pushing forward with elan, as Ronaldo exited in the 65th minute without the goal he wanted so much.
With 15 minutes left, Francisco Çonceicao got the winner for the das Quinas, firing home after cutting in from the right and with Okoye’s sight somewhat impaired.
Félix’s efforts to get on the scoresheet was again scuttled in the 84th minute by Okoye, who pushed away another fierce delivery by the forward.
The loss was only the second in regulation time for Coach Chelle after leading the Super Eagles in 25 matches over the past 15 months.
The Executive Vice Chairman and CEO of the Nigerian Communications Commission (NCC), Dr. Aminu Maida, is set to deliver the Keynote Address at the upcoming 2026 Nigeria DigitalSENSE Forum (NDSF) on Internet Governance for Development (IG4D). Scheduled for this Thursday, June 11, 2026, at the Banquet Hall, Welcome Centre Hotels in Lagos, the landmark 17th milestone edition will anchor its deliberations on the crucial theme: “Sustaining WSIS Vision with Multistakeholder Synergy in Nigeria.”
Dr. Maida’s address will focus on the regulatory frameworks required to preserve the World Summit on the Information Society (WSIS) vision through inclusive, multi-stakeholder partnerships. The high-level forum and its prestigious industry awards have rallied robust support from the foundational pillars of Nigeria’s telecommunications and digital infrastructure ecosystem.
Major public and private sector players are heavily backing the forum as part of their commitment to promoting critical national infrastructure and securing Nigeria’s digital possibilities. Among the leading sponsors driving this momentum are IHS Nigeria—the nation’s premier digital infrastructure champion boasting over 16,000 telecom towers and 15,000km of fiber optic cables—and data center colocation leader Digital Realty.
Ogbuefi Remmy Nweke, the Editor-in-Chief of host media organization ITREALMS Media Group, commended the immense institutional support flowing from the industry ahead of the event.
“Achieving sustainable internet governance and digital trust requires an intentional alignment of regulation and infrastructure,” Nweke remarked. “The active collaboration of the NCC, IHS Nigeria, and Digital Realty ensures that the 2026 forum will move beyond mere dialogue to produce clear, actionable policy recommendations for our digital economy.”
The event will be presided over by Dr. Olusola Teniola (hon), Director of Strategic Business Initiatives at ipNX Nigeria and former President of the Association of Telecommunications Companies of Nigeria (ATCON), who will deliver the Chairman’s Opening Speech on the 2026 NDSF blueprint.
A broad coalition of leading telecommunications, technology, and internet governance stakeholders have also thrown their weight behind the event. These include ICT infrastructure leader MTN Nigeria; the Association of Licensed Telecoms Operators of Nigeria (ALTON); premier software and DNS infrastructure firm Upperlink Limited; and the Nigeria Internet Registration Association (NiRA), managers of the .NG country code Top Level Domain name.