Google just made its budget AI subscription plan a lot more budget-friendly, bringing a price war that’s been brewing in emerging markets squarely to American consumers.
The company announced Monday that it is cutting the monthly price of Google AI Plus from $7.99 to $4.99 — while doubling the storage included at that tier, from 200 gigabytes to 400 gigabytes.
Vikas Kansal, product lead for Gemini AI subscriptions, said on X that the storage updates would roll out to users over the next several days.
Google AI Plus launched in January as the most affordable paid AI subscription in the U.S. market, aimed at individual users and students rather than enterprise customers. Apparently that wasn’t cheap enough.
It includes a decent feature set, too, including video generation via Omni Flash; the creative studio Google Flow; and NotebookLM, Google’s AI research assistant. For heavier users, Google also offers AI Pro and AI Ultra at higher price points and usage limits.
The price cut is worth indexing on for reasons beyond Google’s own product roadmap. Subscription pricing hasn’t yet been a key battleground among AI providers in the U.S. But that’s changing in real time, suggests Chi-Hua Chien, co-founder and managing partner at consumer-focused venture firm Goodwater Capital; he sees Monday’s announcement as the next salvo in the commoditization era for AI infrastructure, pointing to Google’s structural advantages — vertical integration, distribution, the ability to bundle — as precisely the kind of force that’s likely to erode margins for purer-play AI providers over time.
The historical parallel he reaches for is instructive. “If you look at the web era, the infrastructure companies were Microsoft, Cisco, Oracle, Northern Telecom, Lucent, Akamai, Equinix,” he told TechCrunch. “A lot of those companies survived for a period of time but aren’t worth a lot today.” The reason, he said, is that during every big tech shift — from PC to web to mobile — the infrastructure players “get commoditized very aggressively because the end customer doesn’t think, ‘Ooh, are my bits moving on Cisco networking equipment?’ They’re just thinking, ‘How do I move my bits as cheaply as possible?’”
He sees the same dynamic coming in the not-too-distant future for today’s AI infrastructure layer — including the frontier model providers themselves.
“My prediction for a lot of these infrastructure companies — and when I say infrastructure, I mean an OpenAI or an Anthropic, or the backend components, energy, chips, hosting — there will be a period of time when these companies are valuable,” he said. “But over time, you will see them get increasingly commoditized.”
It’s certainly something that a bigger pool of investors will be pondering soon. Both OpenAI and Anthropic have filed confidentially to go public, and their ability to command premium valuations may soon be tested by exactly the kind of price competition Chien is describing.
That competition has been building for nearly a year in markets like India, one of the fastest-growing AI user bases in the world. OpenAI drew first blood there in August of last year, launching ChatGPT Go at roughly $4.60 a month — a fraction of its standard $20 Plus plan. Google followed in December with a sub-$5 AI Plus plan of its own for Indian users.
Monday’s announcement suggests the same logic that drove those emerging-market moves — undercut, bundle, and capture users before rivals do — has now crossed over to the U.S. market.
Anthropic, notably, hasn’t followed. Unlike OpenAI and Google, it has yet to introduce localized pricing for India or a budget tier anywhere, a move that may become harder to avoid as its rivals keep slashing prices.
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The Defence Headquarters says troops have eliminated 324 terrorists and criminals, apprehended 373 others and rescued 610 kidnap victims across the country in August.
The Director of Defence Media Operations, Maj.-Gen. Michael Onoja, disclosed this on Monday in Abuja at the monthly press briefing on ongoing military operations by the Armed Forces.
Onoja said the military also recorded the surrender of 201 insurgents and recovered 88 arms and 2,077 rounds of ammunition during the period.
He said the month was characterised by coordinated land, air and maritime operations focused on degrading terrorists’ and criminal groups’ capabilities.
“During the month of August, the Armed Forces sustained a robust operational tempo across the various geopolitical zones. This was characterised by coordinated land, air, and maritime operations focused on degrading terrorists’ and criminal groups’ capabilities.
“The operations were also occasioned by the rescue of abducted citizens, disrupting arms trafficking and logistics chains, countering secessionist and other armed criminal elements, as well as protecting critical national assets,” he said.
Onoja said troops recorded notable successes across all geopolitical zones, while the Air Component maintained consistent combat support and reconnaissance to ground formations.
According to him, troops of Joint Task Force North East, Operation HADIN KAI, maintained aggressive counter-terrorism operations in Adamawa, Bauchi, Borno and Yobe, neutralising 114 terrorists, arresting 146 and rescuing 60 kidnapped victims.
He said that notable among the rescues was the rescue of two women and two children near Amuda Bridge in Gwoza LGA of Borno State on Aug. 1, who had been held since the 2023 farming season.
He also cited the rescue of Miss Blessing Tuggur, abducted in November 2025 at Askira Uba LGA.
In the North West, Onoja said troops of Operation FANSAN YAMMA sustained large-scale counter-terrorism and anti-kidnapping operations in Kaduna, Katsina, Sokoto and Zamfara, neutralising 190 terrorists, arresting 47 and rescuing 126 victims.
He said in the North Central, Operation SAVANNAH SHIELD rescued 329 kidnap victims, including 308 women and children rescued in a joint operation within Kainji Lake National Park in Borgu LGA of Niger on Aug. 5.
“On the situation concerning residents displaced or abducted from communities in Borgu Local Government Area of Niger, the military remains deeply concerned about the safety and wellbeing of all affected persons and their families.
“The recent rescue of 308 abducted persons demonstrates the commitment and capability of the security forces to locate, rescue and safely return affected citizens,” he said.
Onoja said Operations ENDURING PEACE and WHIRL STROKE in Plateau, Benue, Kogi, Nasarawa and Taraba rescued 15 and 38 victims respectively, while Operation DELTA SAFE in the South-South rescued 38 civilians and Operation UDO KA in the South East rescued four.
Onoja said the Air Component also delivered decisive blows, including precision strikes that neutralised scores of terrorists assembling with about 15 motorcycles in Mariga Local Government Area of Niger, on Aug. 6.
He added that an armed reconnaissance also disrupted over 300 motorcycles around Sangeko and Baba-Doka areas on Aug. 9.
On the comparative trend, Onoja said the month of August witnessed a marked improvement in operational effectiveness.
He explained that the number of bandits and criminals neutralised declined by 20.9 per cent in July but rose sharply by 217.6 per cent in August, while civilians rescued declined by 27.5 per cent in July but increased substantially by 55.2 per cent in August.
“The operational record for the month of August stands as compelling testimony to the sustained resolve of the AFN to ensure a secure environment for socio-economic stability and peace to thrive in our country.
“In contrast, surrendered terrorists recorded a consistent and remarkable increase, rising from 11 in June to 57 in July and 201 in August, indicating growing pressure on hostile elements and possible willingness to abandon terrorism,” he added.
Onoja quoted the Chief of Defence Staff, Gen. Olufemi Oluyede, as commending the gallantry, discipline and resilience of troops across all theatres.
He said the CDS also acknowledged the recent gesture by Air Peace, during which its staff and passengers accorded military personnel a spontaneous standing ovation while boarding a flight at the Nnamdi Azikiwe International Airport, Abuja.
“The CDS sincerely and profoundly appreciates this heartfelt expression of goodwill and encourages other corporate organisations, institutions and citizens to support and recognise those who continue to stand in the defence of our dear nation,” he said.
Onoja urged the public to continue providing timely and accurate information to the nearest military formation or through the toll-free line 193, assuring that all information received would be treated with utmost confidentiality. (NAN)
Nasarawa United head coach Mbwas Mangut has urged his players to quickly put their opening-day disappointment behind them and respond strongly after the Solid Miners suffered a 3-1 defeat to Barau FC in their EuroMatch NPFL Matchday One encounter in Kano.
Despite the scoreline, Mangut believes his team showed enough attacking promise to have taken something from the game, describing the result as an unfortunate outcome for a side that created several opportunities.
Barau FC were simply more clinical when their chances arrived, turning their opportunities into goals and securing a memorable three points in their first match of the new campaign.
For Mangut, however, the performance offered something to build on.
The Nasarawa United coach acknowledged that his players created opportunities but were unable to provide the finishing touch required to punish Barau FC. The failure to convert those openings, coupled with defensive lapses, ultimately proved costly.
“We will analyse our mistakes, regroup and bounce back stronger,” Mangut said after the encounter.
Those words now set the tone for Nasarawa United’s response as the Solid Miners prepare for their next EuroMatch NPFL assignment.
Mangut’s assessment is particularly significant because it shows that the technical crew is not looking only at the result, but also at the performance and the areas that must be corrected.
The opening-day defeat has therefore provided an early lesson for a Nasarawa United side with a long campaign ahead. Creating chances is an encouraging foundation, but the team will need greater composure in front of goal while tightening up defensively if they are to turn good performances into points.
Barau FC, meanwhile, deserve credit for making the most of their opportunities. Their 3-1 victory gives the newly promoted side an ideal beginning and provides an early glimpse of the competitiveness that could define this season’s EuroMatch NPFL.
For Nasarawa United, there is no need for panic.
There is, however, a need for a response.
Mangut has made his position clear: analyse, regroup and bounce back.
And with Matchday One now providing the first lessons of the 2026/27 campaign, the next fixture gives Nasarawa United an opportunity to show that their opening defeat was only a setback—not a reflection of what this team can become in the EuroMatch NPFL.