News

Tinder owner Match Group is slowing hiring to pay for its increased use of AI tools

Published

1 month ago

May 6, 2026

Preport

You might think the big story out of Match Group’s first-quarter earnings is Tinder’s turnaround. The dating app’s revenue is slightly up again after quarter-after-quarter of declines.

But we’d like to point to a comment the chief financial officer made about how the company is slowing its hiring right now because it needs more money to pay for AI tools for its employees.

Ah, yes, the good ol’ “let’s blame AI” strategy!

While speaking to analysts on the first-quarter earnings call, Match Group CFO Steven Bailey talked about how the dating app giant was investing in AI technology for internal use at the company — as well as how Match was paying for it.

“We’re making a big push around AI enablement. We’re giving every employee in the company access to all the cutting-edge tools. We’re giving them the training they need to succeed. We’re setting expectations. We really want to become an AI-native company,” Bailey said.

“We think it’s a huge opportunity. But these tools cost a lot of money, as I’m sure you know, and so the way we’re helping to pay for that is by slowing our hiring plans for the rest of the year,” he added.

The company assured investors that the impact would be cost-neutral, as the slowed hiring and lower headcount would make up for the increased software expenses. Plus, Match Group is betting that the increased productivity from employees’ use of AI will ultimately increase revenue growth, the number-cruncher explained.

While on the surface, this looks like another example of AI taking people’s jobs — in this case, forcing a company to lower its number of open positions — there’s likely more nuance to this story.

Let’s keep in mind that Match Group’s flagship app, Tinder, has been struggling in recent years. This quarter may be the start of a turnaround, as monthly active users declined by 7% in March compared with the far-steeper 10% drop a year ago. Tinder registrations also grew for the first time since 2024, but by a mere 1%, as Bloomberg pointed out.

This is perhaps a positive sign for Tinder. Or it might be a brief blip driven by users’ curiosity around various product improvements and new features, like IRL events. Time will tell.

Dating meets a generational shift

Match Group remains a company that has to work to squeeze more money out of an oft-dwindling, less active user base — which, to the company’s credit, it did exactly that. Match’s revenue was $864 million in the first quarter, up 4% year-over-year. However, its next-quarter estimates are coming in lower — around $850-$860 million, down 2% to flat year-over-year.

All these struggles come after many months of what appears to be a growing disinterest in the use of dating apps by younger people. This generational shift sees people opting to meet up in real-life, perhaps by pursuing an interest, like running, book clubs, or a hobby that connects them with other people, which then, in turn, expands their network, increasing their chance of meeting someone new.

The trend coincides with a resurgence of nostalgic tech, like digital cameras, flip phones, boomboxes, and even landlines, signaling a generation that’s feeling burned out by always-on connectivity and looking for analog pleasures.

Match Group is aware of this significant shift and says it’s pivoting to address the challenge by increasing the number of its own IRL events.

“Gen Z desperately wants to connect. They know they want to meet new people. They just want to do it in a low-pressure, low-stakes way that doesn’t feel like a job interview,” Match’s CFO Rascoff told investors on the call. “Traditional dating apps are very highly structured and can be intimidating to a user under 30. So, I think the growth of these alternative ways to meet new people speaks to how Gen Z is trying to find lower-pressure ways to connect.”

“We’ve obviously adapted our roadmap to this reality,” he said.

When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.

Related Topics:group hiring increased Match owner pay slowing Tinder tools

Up Next

SpaceX may spend up to $119 billion on ‘Terafab’ chip factory in Texas

Don't Miss

Just In: NUC bans ‘Dr’ prefix for honorary degree holders

Click to comment

News

Ekiti 2026: Re-elect Oyebanji for second term – Tinubu tells residents

Published

1 hour ago

June 16, 2026

Preport

President Bola Ahmed Tinubu has commended Governor Biodun Oyebanji’s performance in office, telling Ekiti voters that the governor came into leadership fully prepared to serve the people.

Speaking ahead of the June 20 governorship election, Tinubu urged residents to re-elect Oyebanji for a second term.

The endorsement came on Tuesday at the All Progressives Congress mega rally in Ado-Ekiti. The venue was packed with party faithful, allies from other political groups, and supporters across religious and ethnic lines, all showing solidarity with Oyebanji’s re-election bid.

Represented by Vice President Kashim Shettima, President Tinubu praised Ekiti citizens for their loyalty to the APC over the years.

He described the state as fortunate to have Oyebanji at the helm of affairs, noting that the governor’s actions and policies prove that true leadership is about serving people, not oppressing them or undermining their rights.

Tinubu highlighted Oyebanji’s humility, patience, and respect for traditional rulers and past leaders, pointing out the absence of opposition posters across the state as a sign of Oyebanji’s wide acceptance.

“On Saturday, go out and re-elect this humble and peaceful man to further serve you better,” Shettima said on Tinubu’s behalf. The President then symbolically handed Oyebanji over to former governors and first ladies, urging them to secure victory for him.

Chairman of the APC National Campaign Council and Kaduna State Governor, Uba Sani, described Oyebanji’s popularity as electrifying.

Chairman of the APC Governors Forum and Imo State Governor, Hope Uzodinma, said the party’s visibility in Ekiti was unmatched. He noted that only the APC had campaigned market to market and house to house.

APC National Chairman, Prof Nentawe Yilwadta, insisted the party’s confidence was rooted in Oyebanji’s connection to the people, not just in being the ruling party.

A visibly elated Governor Oyebanji, joined by his wife Dr Olayemi Oyebanji and Deputy Monisade Afuye, said he was not relying on federal might but on his record and the promises he kept since 2022.

He appealed for a peaceful election and promised that his second term would surpass the achievements of the last three and a half years.

News

Nigerian Striker Toyosi Olusanya Completes Permanent Move to Aberdeen on Two-Year Deal

Published

4 hours ago

June 16, 2026

Preport

Scottish Premiership club Aberdeen have secured the permanent signing of London-born Nigerian striker Toyosi Olusanya, with the forward committing his future to the club on a two-year contract after an impressive loan spell.

Sports247 reports that the 28-year-old joins the Dons as a free agent following the expiration of his contract with Major League Soccer side Houston Dynamo. His arrival marks another key addition to manager Stephen Robinson’s rebuilding project ahead of the new season.

Olusanya spent the second half of the previous campaign on loan at Aberdeen, where he quickly adapted to life in Scottish football.

During his stint, he made 18 appearances across all competitions and contributed three goal involvements, earning the confidence of the coaching staff and convincing the club to pursue a permanent deal.

The striker’s work rate, physical presence, and attacking versatility made him a valuable option during his loan spell, and Aberdeen will be hoping he can build on that foundation as they prepare for the challenges of the upcoming Premiership campaign.

His signing represents the fifth addition to Robinson’s squad during the summer transfer window as the club continues to strengthen its roster with an eye on domestic success and improved performances across all competitions.

Born in London and eligible to represent Nigeria, Olusanya has enjoyed a career spanning English football and Major League Soccer before making the move north of the border.

The permanent transfer offers him the opportunity to continue his development in a familiar environment after settling into the team during his loan period.

For Aberdeen, retaining a player who already understands the club’s style and expectations provides continuity as they reshape the squad for the new season.

Supporters will be eager to see the Nigerian forward translate his promising displays into consistent goals and assists over the course of the campaign.

With his future now secured at Pittodrie, Olusanya begins the next chapter of his career aiming to establish himself as a key figure in Aberdeen’s attack and help the club compete strongly in the Scottish Premiership.