The Plateau State Government has officially unveiled “Sing for Plateau,” a massive creative initiative designed to unearth local talent and rebrand the state’s image as it celebrates its Golden Jubilee.
Launched under the “Time is Now” administration by the Office of the Senior Special Assistant (SSA) to the Governor on Creativity and Entertainment, in collaboration with the Ministry of Tourism, Culture, and Hospitality, the project aims to let Plateau creatives tell their own stories.
Speaking at the launch, Barr. Ezra Jinang, the SSA on Creativity and Entertainment, explained that the maiden edition coincides with Plateau State at 50. The goal is to counter negative narratives by projecting the state’s true identity—a hub of peace, tourism, and immense creativity.
“We want to tell our stories ourselves, using our arts and creativity… showcasing talents that have made Plateau a hub for creativity in Nigeria,” Jinang stated
Commissioner for Tourism, Culture, and Hospitality, Cornelius Doeyok
Commissioner for Tourism, Culture, and Hospitality, Cornelius Doeyok, added that the initiative is a strategic move to position the creative industry as a major economic driver. “The more positive content we create about Plateau, the better the perception outside the state,” he noted.
Categories and Prizes
The competition is open to residents of Plateau State and features four main categories. The winner of each category will go home with a cash prize of One Million Naira (N1,000,000), with consolation prizes for other outstanding participants.
The categories are:
- Songs
- Poetry
- Dance
- Content Creation
How to Participate
- Eligibility: Open to all creatives residing in Plateau State.
- Submission Window: Entries opened on February 3, 2026, and will run for 21st Feb.
- Method: Participants should record their talent in any of the listed categories and submit their entries with a brief description via WhatsApp: 09025647816.
Grand Finale
The initiative will culminate in a grand “Sing for Plateau Concert” in March, where the Executive Governor of Plateau State will present prizes to the winners.
The project has received full backing from key stakeholders, including the General Manager of the Plateau Tourism Corporation, Mr. Chuwang Pwajok, and the Special Assistant on Tourism and Culture, Ephraim Dankyes, as well as industry bodies like PMAN Plateau, FOGMMON, and AGOMMI.
