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Netflix wants you to watch ‘Clips,’ its TikTok-like vertical video feed

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You’ve heard of Instagram Reels — now get ready for Netflix Clips.

Netflix is redesigning its mobile app and introducing Clips, a vertical video feed intended to help users discover new content by sharing highlights from original Netflix programming.

“Think of ‘Clips’ as a personalized highlight reel that helps you decide what to watch or play next, without endless scrolling,” Netflix wrote in a press release. “You’ll see short clips from series, films and specials tailored to your tastes, with an easy way to go deeper when something grabs your attention.”

The idea is that if you’re on the go, you likely aren’t going to pull out your phone to watch the next three minutes of the “Love is Blind” episode you’re on. But you might watch a short, curated clip of another Netflix show for a fast laugh (which is exactly what Netflix named a similar feature, Fast Laughs, in 2021).

We may have rolled our eyes five years ago when every social media platform rushed to release a TikTok copycat feature, but now, even LinkedIn is pushing vertical video on its mobile app. It’s safe to say that vertical video is here to stay.

Netflix, for its part, has experimented for years with how to incorporate short-form video, and the company seems to have settled on Clips.

It’s not just TikTok-like social feeds where vertical video is taking over. The microdrama industry –bite-sized episodic series, typically under 10 minutes per episode, designed to be watched on a phone screen — which first caught on in Asia, is building momentum in the U.S., making users more accustomed to watching serialized stories on vertical feeds.

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Other streamers like Peacock and Tubi are also adding vertical video experiences on mobile.

At TechCrunch Disrupt last October, Netflix Chief Product and Technology Officer Elizabeth Stone talked about Netflix’s experimentation with vertical video but said that Netflix isn’t trying to compete with TikTok.

“[Netflix] is not intending to copy or chase exactly what a TikTok or others are doing because we think that there’s a certain type of entertainment — or moment of truth — that’s especially valuable to our members, and we really want to be focused there, versus trying to be all things at every moment, which I don’t think needs to be a core part of the strategy,” Stone said at the time.

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DO-OR-DIE AT SHOWTIME: Warriors Eye Final Spot As Knights And Rebels Prepare For Winner-Takes-All Showdown

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The road to the Showtime Bowl reaches a dramatic crossroads today as Showtime Arena, Meadow Hall, Lekki prepares to host one of the biggest nights in Showtime Flag Football history.

After an electrifying first leg that produced intense battles, playoff drama, and an unforgettable 82-point thriller, the Showtime Bowl Series XIV Playoffs return today for the decisive second leg — where championship dreams will survive or die.

Four teams remain in the hunt.

Only two will move one step closer to lifting the Showtime Bowl trophy.

And by the end of tonight, the playoff picture will look completely different.

The opening matchup of the evening sees the Abia-Warriors return to battle the Ibom Raptors after securing a hard-fought 21-13 victory in the first leg.

The Warriors once again showed why they have become one of the most dominant teams in Showtime football, using their experience and discipline to take an eight-point advantage into today’s clash.

But despite the defeat, the Raptors left the first leg with renewed belief.

Unlike previous meetings where the Warriors completely controlled the contest, the Raptors fought fiercely and proved they have the talent to challenge one of the league’s biggest powerhouses.

Now they face their biggest test yet.

Can the Raptors produce the comeback that could shake the entire league?

Or will the Warriors continue their march toward another championship appearance?

With stars on both sides capable of changing a game in an instant, the opening playoff battle promises tension, physicality, and elite football from the first whistle.

Then comes the game everyone is talking about.

The Lagos Knights and Lagos Rebels return to the field after producing one of the greatest playoff spectacles in Showtime history.

Their first-leg encounter ended in a breathtaking 41-41 draw, leaving absolutely nothing between two of the hottest teams in the league.

It was football at its finest.

Touchdowns. Big plays. Momentum swings. Pure entertainment.

Now the rivalry enters its final chapter.

The Knights arrive carrying momentum from their remarkable rise during the postseason, including a dominant 59-0 Wildcard victory that announced them as serious contenders.

The Rebels, meanwhile, continue to play with confidence, swagger, and the fearless attacking style that has made them one of the most dangerous teams in the playoffs.

Today there will be no second chances.

No draws.

No escape.

One team advances. One team’s season ends.

The atmosphere inside Showtime Arena is expected to be electric as players, coaches, and supporters prepare for what could become one of the defining nights of the Showtime Bowl Series XIV season.

From rising stars and fierce rivalries to unforgettable moments and championship ambitions, Showtime Flag Football continues to showcase why it remains one of the fastest-growing and most exciting sports platforms in Nigeria.

Today is about more than football.

It is about pride.

It is about legacy.

It is about earning the right to continue the journey.

Four teams enter Showtime Arena with dreams of championship glory.

By the end of tonight, only the strongest will remain standing on the Road to the Showtime Bowl.

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Cholera outbreak kills five in Plateau, 11 cases confirmed

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The Plateau’s Commissioner for Health, Dr Nicholas Baamlong, says the state has recorded 11 confirmed cases of cholera, five deaths, and 53 suspected cases.

Mr Baamlong, who disclosed this to journalists on Sunday in Jos, said the confirmed and suspected cases were reported in the Pushit, Mangu 1 and Mangu 2 communities of Mangu Local Government Area.

According to Mr Baamlong, the state ministry of health is intensifying public health interventions to contain the outbreak, prevent further spread, and reduce its impact on affected communities.

He explained that the state had taken decisive actions to control the outbreak and protect its citizens by deploying additional response teams to the affected wards, scaling up treatment centres and isolation capacity, and the emergency procurement of rapid diagnostic test kits, intravenous fluids, and essential drugs.

The commissioner further said the ministry had activated an incident management system to ensure a comprehensive, multisectoral response to the outbreak.

“The activation of the IMS ensures a coordinated, efficient, and accountable response structure in line with national and international emergency response frameworks,” he said.

Mr Baamlong explained that cholera is an acute diarrhoeal disease caused by consuming food or water contaminated with the bacterium Vibrio cholerae.

He urged residents of the Mangu LGA and neighbouring communities to remain vigilant and take preventive measures, including drinking safe water, maintaining proper hand hygiene, avoiding open defecation, and ensuring proper waste disposal.

He also advised residents to promptly report suspected cases of cholera to the nearest healthcare facility for immediate attention.

While reaffirming the state government’s commitment to safeguarding residents’ health and well-being, Baamlong called on development partners and other stakeholders to support the ongoing response efforts.

(NAN)

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