Film Producer, actor, director, and renowned Nollywood figure, Tony Goodman emphasized the significant economic potential of the film industry. He shared his insights during the closing ceremony of the Plateau International Film Festival (PIFF), which took place from October 13th to 15th, 2023, in Jos, Plateau State, under the theme “Film and Human Rights.”
In a groundbreaking shift from past editions, the 7th edition of PIFF adopted a non-competitive format, focusing on enhancing community engagement through a unique street film festival held across three venues: Secretariat Junction Under Bridge in Jos, RCM Abattoir near the Police Station, and the grand finale at Fwavwei Junction in Rayfield, Jos, Plateau State.
“Film festivals serve as eye-openers and avenues for transformative change, not only for the film industry but for the entire state,” said Tony Goodman. He urged the government to consider the potential of the film industry in contributing to the Gross Domestic Product (GDP) of the state and to support it accordingly. “After two years of such support, they would see a significant improvement in the GDP, reduction in unemployment rates, and an overall boost in the economy due to the film industry and entertainment,” Goodman added.
Goodman also called for a revival of Plateau State’s lost glory in filmmaking and commended the organizers for their innovative approach to the festival. He encouraged investors to explore the opportunities presented by the film industry and events like PIFF.
Mr. Achor Yusuf, a film producer, director, and coach, underscored the importance of the street film festival in nurturing dreams among individuals unfamiliar with the film industry. He also noted that the festival provided a platform for fostering relationships and exploring technological advancements.
The festival enabled the celebration of diverse works and guided the direction of filmmakers, according to Yusuf.
Deborah Daniel Nyako, a filmmaker and past recipient of the festival’s Best Actress award, celebrated the 2023 festival for its role in networking and boosting filmmaking activities in Plateau State. She emphasized that despite the challenges faced by filmmakers in the state, they continued to create.
David Uro, a filmmaker, acknowledged the valuable community experience offered by the 2023 International Film Festival. The festival allowed people to meet renowned filmmakers and see their favorite actors, promoting inclusion and direct engagement with the art of film.
Uro acknowledged the historical significance of early Plateau filmmakers in establishing the state as a filmmaking hub, despite recent security challenges hampering its progress. He remained optimistic that Plateau State’s reputation in filmmaking would be restored in the future.
As the 7th edition of the Plateau International Film Festival concluded, Debrah Jalmet, the festival’s convener, highlighted the event’s role as a catalyst for social change, acceptance, and industry growth in Plateau State. She expressed her gratitude to the entire team of organizers, partners, and supporters for their efforts in making this year’s event a resounding success.
Jalmet urged local filmmakers to seize the opportunities presented and strive to restore Plateau State’s filmmaking glory, emphasizing the critical role of the film industry in the state’s economic and cultural development.